State Street district

About Destination Ann Arbor

Destination Ann Arbor is a 501(c)6 not-for-profit organization whose mission is to enhance the economy of the Ann Arbor area, and Washtenaw County in general, through the promotion of the area as a destination for day and overnight visitors. 

The Mission

Elevating economic vitality and connecting our communities through the power of travel.

The Vision

An unforgettable destination that celebrates curiosity and inspires discovery.

Diversity, Equity & Inclusion

It is a journey, not just a destination. Diversity in our communities fuels our enthusiasm of our Mission. Our commitment to inclusion across race, gender, age, religion, identity and experience moves us forward every day. Destination Ann Arbor will continue to strive for these to be more than just words: 

  • Leadership commitment and accountability in setting goals for diversity in staffing and board and committee recruitment
  • Strategic goal-setting in our operational, sales and marketing plans including website and social media branding
  • Staff educational, communication and mentoring opportunities
  • Community engagement: philanthropy, external board representation, diverse-owned businesses, external employee resource groups
  • Learn more about Destination Ann Arbor's DEI Initiative >


Our staff is here to assist you with planning your next meeting or with helpful tips for your next trip. Contact us at or call 734-995-7281.